Studies suggest that focusing on customer retention rather than pure customer acquisition can reduce marketing costs by up to 30% while increasing customer lifetime value. Retention efforts not only cost less but also lead to long-term profitability. These 12 retention strategies can help small businesses achieve sustainable growth.
Year: 2024
Blog posts
MEET THE INCREDIBLE DAMOLA ADAMOLEKUN:
THE 35-YEAR-OLD CEO BEHIND RED LOBSTER’S RESURGENCE! At 35, Damola Adamolekun became the youngest CEO of Red Lobster. Born in Nigeria and raised in Zimbabwe and the Netherlands, he moved to the U.S. at…
Nigeria’s D’Tigress=Olympic Champions.
In a striking turn of events, a new chapter has been added to the basketball hall of fame. Nigeria’s women’s basketball team, D’Tigress, stamped their names on the sands of time, at the Paris…
AGAINST ALL ODDS; the Celine Dion Story.
‘Celine Dion’ has always been a household name. When we count the queens of pop, she ranks as high as the likes of Whitney Houston and Beyonce. However, this article seeks to explore a…
REST AND RELAXATION: The ABCs of Rest
Summer is almost upon us. And for some of us that can mean two things: vacations or stay-cations. Either way, it is a time to prioritize rest and relaxation. You probably just rolled your…
MALE DEPRESSION: Causes, Signs, & Possible Solutions.
June is the month for Men’s Health Awareness; a time to highlight and address general and mental issues faced by men. Traditionally, there is still some stigma around men’s mental health issues. Studies suggest…
MEDICAL TESTS For Men: 40 and above
Sadly, the discourse of men’s health is not as emphasized as women’s health issues. This is because oftentimes, these conditions are trivialized. It is also due to the fact that more men are less…
Suffering From PTSD? Discover Relief With These 5 Must-Read Books.
Post Traumatic Disorder (PTSD), refers to a continuous state of abnormal, unhealthy reactions, as a result of a terrible experience. It is characterized by a difficulty to bounce back after a significantly troubling incident. …
The Content Creator’s Toolkit: (digital tools for content creation)
Brands; small business and large corporations, understand that Social Media is fast becoming an avenue for making sales, building communities, and maintaining contact with new and existing customers. A way that this is achieved…
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