Author: Seun Tayo-Balogun

Seun Tayo-Balogun created The Brief Network. The Brief Network shares practical tips and inspiration for success. Seun is the CEO of Brief Essentials, Creative Director for Techmonks Limited. Seun is an Entrepreneur, Teacher, Business Strategist and Technology Consultant focusing on Ecommerce and Digital Business growth.

Blog posts

12 Strategies Small Businesses can Implement to Keep Customers Coming Back

12 Strategies Small Businesses can Implement to Keep Customers Coming Back

Business, Enterpreneurship

Studies suggest that focusing on customer retention rather than pure customer acquisition can reduce marketing costs by up to 30% while increasing customer lifetime value. Retention efforts not only cost less but also lead to long-term profitability. These 12 retention strategies can help small businesses achieve sustainable growth.

From Prison to Palace: Senegal’s Youngest President – Bassirou Diomaye Faye – Takes the Reins

From Prison to Palace: Senegal’s Youngest President – Bassirou Diomaye Faye – Takes the Reins

Inspiration

When Bassirou Diomaye Faye, a polygamist and father of 4 children, was growing up, no one had any inkling that he would one day go into politics, much less win a presidential election at his first trial. He was born on the 25th of March 1980, in Ndiaganiao, Senegal, to a Senegalese Father and a Zambian Mother, and had a pretty unremarkable childhood. His early days unfolded in the simple rhythms of rural life, there seemed to be no grand premonition that this unassuming boy would one day tread the corridors of power. On April 2nd, 2024, Bassirou Diomaye Faye has officially assumed the presidency of Senegal. The nation eagerly awaits his inaugural address and the direction he will take this vibrant West African democracy.

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