Entrepreneurship

You’re probably wasting your best hours and working longer may not be the answer.

Almost 20 years ago, a Harvard Business Review article completely flipped how I view productivity. Its core argument was simple but practical: time is finite, but energy is a renewable resource. As a mom running multiple businesses, trying to squeeze more hours out of the day simply does not work. The research backs this up—productivity drops off a cliff after 50 hours a week. The real secret to building momentum is not about working longer hours; it is about protecting your peak two-hour window for the tasks that matter most. Here is how to stop playing Tetris with your calendar, step off the hustle treadmill, and align your daily focus with your actual stamina.

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